10 Proven Ways to Make Money on TikTok in 2024: From Newbie to Pro

Discover how to monetize your TikTok presence with our expert guide. Learn 10 effective strategies to make money on TikTok in 2024, from brand partnerships to live gifting. Start your TikTok success story today!

Lights, camera, action! 🎬 Did you know that top TikTok creators can earn up to $500,000 per post? That’s right, the short-form video platform isn’t just for dance challenges and lip-syncing anymore – it’s a goldmine of opportunities for savvy content creators. Whether you’re a TikTok newbie or a seasoned pro, there’s never been a better time to turn your creativity into cold, hard cash. In this guide, we’ll walk you through 10 proven strategies to make money on TikTok in 2024. So, grab your phone, and let’s dive into the world of TikTok monetization!

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1. Build and Monetize Your TikTok Following

  • Consistently create engaging, trend-driven content: Stay on top of TikTok trends and challenges. Create content that’s not only relevant but also adds your unique twist. Aim for at least 1-2 posts per day to maintain visibility.
  • Use popular hashtags to increase visibility: Research trending hashtags in your niche and incorporate them naturally into your content. Don’t forget to use general popular hashtags like #fyp or #foryoupage to boost your chances of appearing on users’ For You pages.
  • Interact with your audience to boost engagement: Respond to comments, participate in duets, and create content that encourages interaction (e.g., ask questions, run polls). The more engaged your audience, the more likely TikTok’s algorithm will favor your content.
  • Focus on a niche to attract a dedicated following: Instead of trying to appeal to everyone, specialize in a specific area. Whether it’s cooking, fitness, or tech reviews, becoming known for a particular type of content can help you build a loyal fan base.
  • Aim for at least 10,000 followers and 10,000 views in the last 30 days to join the Creator Fund: While building your following, keep these numbers in mind as they’re the minimum requirements for the TikTok Creator Fund in most regions.

2. Join the TikTok Creator Fund

  • Apply for the Creator Fund once eligible: Once you meet the requirements, don’t hesitate to apply. The application process is straightforward and can be done directly through the TikTok app.
  • Understand payment is based on views and engagement: The Creator Fund pays based on a variety of factors, including the number of views and the authenticity of those views. Higher engagement rates can lead to better payouts.
  • Create high-quality, original content to maximize earnings: Focus on creating unique, valuable content that resonates with your audience. Avoid reposting content from other creators or platforms, as this may not be eligible for Creator Fund payments.
  • Be patient – earnings may start small but can grow over time: Many creators report modest earnings at first. Don’t get discouraged; as your following and engagement grow, so can your earnings from the Creator Fund.

3. Secure Brand Partnerships and Sponsorships

  • Craft a compelling media kit showcasing your metrics and audience demographics: Include key information like follower count, engagement rate, audience demographics, and examples of your best-performing content. This helps brands understand the value you can offer.
  • Reach out to brands that align with your content and values: Look for brands whose products or services naturally fit with your content. Authenticity is key in influencer marketing, so partner with brands you genuinely like and use.
  • Use TikTok’s Creator Marketplace to connect with potential sponsors: This official TikTok platform connects brands with creators. Ensure your profile is complete and showcases your best work to attract potential partnerships.
  • Negotiate fair rates based on your follower count and engagement rate: Research industry standards for influencer rates. Consider factors like the scope of work, exclusivity, and usage rights when negotiating. Don’t undersell yourself, but be realistic based on your metrics.
  • Always disclose sponsored content to maintain trust with your audience: Use TikTok’s branded content toggle and include clear disclosures in your captions (e.g., #ad, #sponsored). Transparency helps maintain trust with your audience and complies with advertising regulations.

4. Promote Affiliate Products

  • Join affiliate programs relevant to your niche: Look for affiliate networks or directly partner with brands in your niche. Popular programs include Amazon Associates, ShareASale, and many brands’ in-house affiliate programs.
  • Create authentic, value-driven content featuring affiliate products: Don’t just promote products; show how they solve problems or improve life. Create tutorials, reviews, or before-and-after videos to showcase the products effectively.
  • Use TikTok’s ‘Link in Bio’ feature to direct viewers to affiliate links: Since TikTok doesn’t allow links in regular post captions, optimize your bio link. Consider using a link-in-bio tool that allows you to share multiple links.
  • Disclose affiliate relationships in your content: Be transparent about your affiliate partnerships. Use hashtags like #affiliate or #ad, and verbally mention your affiliate relationship in your videos.
  • Track your conversions and adjust your strategy accordingly: Use the tracking tools provided by affiliate programs to see which products and types of content perform best. Continuously refine your approach based on this data.

5. Launch Your Own Products or Merchandise

  • Design custom merchandise that resonates with your audience: Create products that align with your brand and appeal to your followers. This could be anything from branded apparel to niche-specific items related to your content.
  • Use print-on-demand services to minimize upfront costs: Services like Printful or Teespring allow you to create and sell custom products without holding inventory, reducing financial risk.
  • Create engaging TikTok content showcasing your products: Don’t just announce your merch; integrate it naturally into your content. Show yourself using the products or create fun unboxing videos to generate excitement.
  • Leverage TikTok Shopping features to sell directly on the platform: If available in your region, set up TikTok Shopping to allow viewers to purchase your products without leaving the app. This can significantly increase conversion rates.
  • Offer limited-edition items to create urgency and boost sales: Create special runs of products or time-limited offers to encourage your followers to buy quickly. This can also make your merchandise feel more exclusive and desirable.

6. Provide Coaching or Consulting Services

  • Identify your area of expertise that aligns with your TikTok content: Whether it’s fitness, marketing, or personal development, pinpoint what you’re uniquely qualified to teach others.
  • Create teaser content showcasing your knowledge and skills: Use your TikTok videos to demonstrate your expertise. Share quick tips, answer common questions, or show before-and-after results to pique interest in your services.
  • Offer one-on-one coaching sessions or group workshops: Start with virtual sessions via platforms like Zoom. As you grow, consider in-person workshops or retreats for a premium offering.
  • Use TikTok to promote your services and share client success stories: Create content that highlights the transformation your clients experience. Use client testimonials (with permission) to build credibility.
  • Consider creating a course or ebook as a passive income stream: Package your knowledge into a digital product. This allows you to reach more people and earn money even when you’re not actively coaching.

7. Leverage TikTok Live and Gifts

  • Build a loyal following that will tune into your live streams: Consistently engage with your audience and announce your live streams in advance to ensure good attendance.
  • Schedule regular live sessions to increase viewer engagement: Set a consistent schedule for your lives, like every Tuesday at 7 PM. This helps your audience plan to attend.
  • Encourage viewers to send virtual gifts during your streams: Create engaging reasons for gifting, like reading a donor’s comment or performing a specific action for certain gift types.
  • Create interactive live content that prompts gift-giving: Host Q&A sessions, live performances, or interactive games that encourage audience participation and gifting.
  • Convert diamonds earned from gifts into real money: Remember, you can withdraw the monetary value of your diamonds through the TikTok app. Keep track of your earnings and withdraw regularly.

8. Collaborate with Other Creators

  • Identify creators in complementary niches for collaborations: Look for creators whose audience overlaps with yours but isn’t identical. This helps both parties reach new potential followers.
  • Participate in duets and stitches to expand your reach: Use these TikTok features to interact with other creators’ content. This can help you tap into their audience and showcase your personality.
  • Create joint content that showcases both creators’ strengths: Plan collaborations that allow each creator to shine. This could be a challenge, a joint tutorial, or a fun skit.
  • Cross-promote each other’s accounts and products: Agree to shout out each other’s profiles or promote each other’s offerings to your respective audiences.
  • Consider forming a TikTok collective for ongoing collaborations: Join or create a group of like-minded creators for regular collaborations, which can lead to larger brand deals and increased visibility.

9. Utilize TikTok’s Tipping Feature

  • Enable the tipping feature on your account: Make sure you’ve set up your account to receive tips through the TikTok app.
  • Create content that provides value and encourages viewers to show appreciation: Focus on delivering high-quality, helpful, or entertaining content that makes viewers want to support you.
  • Thank supporters publicly to encourage more tips: Give shout-outs to those who tip you, either in your videos or in the comments. This recognition can encourage others to tip as well.
  • Use tips as a way to fund specific projects or goals: Share your aspirations with your audience, like saving for new equipment or funding a special video series. This gives viewers a concrete reason to support you.
  • Regularly remind viewers about the tipping option without being pushy: Casually mention the option to tip in your videos or captions, but avoid making it the focus of your content.

10. Become a TikTok Consultant for Businesses

  • Develop a deep understanding of TikTok’s algorithm and trends: Stay up-to-date with TikTok’s latest features, best practices, and trend forecasting. Your expertise should go beyond just creating content.
  • Offer services like account management, content creation, and strategy development: Package your services to help businesses establish and grow their TikTok presence. This could include creating content calendars, managing their account, or developing campaign ideas.
  • Create case studies showcasing your success on the platform: Document your own TikTok growth or successful campaigns you’ve run. Use these as proof of your expertise when pitching to potential clients.
  • Network with businesses looking to expand their TikTok presence: Attend industry events, join online communities, or reach out directly to brands you’d like to work with. Many businesses are still learning how to leverage TikTok effectively.
  • Stay updated on TikTok’s latest features and best practices: Follow TikTok’s official business blog, attend webinars, and continuously experiment with new features to maintain your expert status.


There you have it, folks – 10 surefire ways to turn your TikTok obsession into a money-making machine! 🚀 Remember, success on TikTok doesn’t happen overnight. It takes creativity, consistency, and a dash of something special that makes you unique. Whether dancing your way to brand deals or consulting your way to the bank, the key is to stay authentic and keep your audience engaged. So, what are you waiting for? Grab your phone, hit record, and start your journey to TikTok stardom today. Who knows? Your next video could be the one that changes everything. Now go out there and make that TikTok money! 💰✨

dan@odysseyopulence.com
dan@odysseyopulence.com
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